As the saying goes, “The money is in the list.” This is true in virtually all types of businesses, whether it is a brick and mortar retail shop, online network marketing company, or anything in between. What is a list? It is simply a database of names and basic contact information of people who share [...]

If you have been marketing online for some time, you may have heard the saying, The Fortune is in the List. Lately, I have been hearing an amended version, “The Fortune is in your relationship with your list”. First of all, I believe wholeheartedly in authentic marketing. And the truth is that, these days even [...]

These days, you do not have to go travel around the world to provide other people with tutorials, training and other helpful advice. All you need is a podcast. Not only are podcasts easy to do, it also has wider reach in terms of audiences. It is not surprising that these are used as a [...]